Koolik’s Know Attitude is Everything!
“Everything is perception," states Elliot Koolik. "Although the market has become more challenging, negativity and pessimism are always counter productive. If buyers and sellers get the feeling that you’re not positive about the market, those negative feelings permeate everything. The key in selling during challenging times is to be proactive and innovative and in some respects, go back to old fashioned hard work and salesmanship.”
The Koolik’s practice this type of positive thinking in almost everything they do and this why they have been a successful and a dominant force in the Greater Boca Raton/Delray Beach market. The infrastructure they have in place allows them to provide their clients with outstanding service. This infrastructure includes an executive assistant to help the office run smooth, a realtor associate to make sure they never miss a showing, and a marketing intern. They alsoutilize multiple methods of marketing including a variety of websites including ElliotKoolik.com, Realtor.com and community specific websites. They also utilize other avenues of marketing for their clients including: billboards, full page Sun-Sentinel ad, TV show, magazine ads, direct mail, online newsletters, multi page brochures, and multiple pictures to name a few.
The Koolik’s have an unwavering positive attitude because the fundamentals of why people want to live in the Greater Boca Raton/Delray Beach area has not changed. Although we are not unaffected by the market situation, we are more insulated than most markets in South Florida because we have mostly high end users and not many speculators. This allows us to have a constant flow of people, including baby boomers, young families, relocations, and international buyers who want to live in a unique city full of history, architecture, shopping and warm weather.
“It’s easy to be optimistic because there is no denying that the Greater Boca Raton/Delray Beach area is still and will always remain a top destination.” says Wendy Koolik.
About Wendy and Elliot Koolik: Wendy and Elliot Koolik are recognized leaders in the Delray Beach luxury and country club real estate communities. While they are active in all of Palm Beach County, they focus on Delray Beach, Boca Raton and Highland Beach. Since 2000, Wendy and Elliot Koolik have sold more than $365 million dollars in real estate by offering their clients a unique marketing plan for their home and an unparalleled level of customer service.
Wendy and Elliot are part of Koolik Group Realty, a family-owned and operated real estate company serving buyers and sellers since 1990. The real estate firm is known for its responsiveness to clients, knowledge of the neighborhoods they specialize in and, above all, for its boundless passion for the real estate business.
For more information, contact Wendy and Elliot by phone at 561.393.9997 x113, online at
www.ElliotKoolik.com , by e-mail at EKoolik@Koolik.com or visit their blog at www.bocaratonluxuryrealestate.blogspot.com
